Sometimes you want to test different ad creative and messaging to the same list of target accounts and job titles. ListenLoop allows you to do that with our integrated A/B testing feature. To activate this functionality, follow the steps below. You can add multiple, different ads of the same sizes and we will automatically split…
Category: FAQ
FAQ: Making a Set of Ads for your ABM Campaign
At your request, ListenLoop can make a set of ads for your ABM campaign. Below is the process we use: Send me a mood board of designs you like (3-5 designs is good enough). You can get ideas by going to moat.com and searching for competitors or brands you like. Send any prior banner ads your team…
FAQ: Adding Fields to the Salesforce Account Object to Sync ListenLoop Data
Here is a step-by-step process to add fields to Account Object so that ListenLoop can synchronize information about impressions, clicks, and more: 1. Connect with Salesforce using OAUTH. 2. Navigate through Salesforce, click on Setup. 3. Find Customize tab on the left. 4. Find Accounts object under Customize tab. 5. Under Accounts, click on Fields, then click…
FAQ: How can I adjust the budget of an ABM ad campaign once it is under way?
Sometimes it’s necessary to adjust your ABM ad campaign budget. Perhaps you need to increase your influence in advance of a conference, or maybe you want to reduce budget to convert the campaign into a slow boil nurture campaign. Either way, there are two ways to adjust the ad budget for an active campaign in ListenLoop. First, you can change the ad…