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Month: January 2020

5 Common Mistakes in ABM Solutions

Posted on January 8, 2020January 8, 2020 By Rose Jasmine

Account-based marketing (ABM) is the future of marketing solutions, particularly because it provides both marketing and sales professionals a new and challenging approach. The promise of ABM lies in allowing marketing campaigns to play a higher role in revenue growth, especially as your program is specifically targeted. This personalization is also a reason why more…

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